Meet the artisans, discover their expertise, and share their passion.
A dive into our exclusive collaborations and special partnerships.
Emotions are ok. - 2021 Collection
It goes without saying that this past year has been highly unusual. Challenging at times, inspiring at others, and certainly unprecedented. Bottom line, it was all the intensity of a roller coaster with very little of the fun. And while things are gradually returning to normal (or at the very least, the new normal), we need to be aware of various post-pandemic issues, since it’s entirely possible to feel anxious about today’s shifting reality. That’s normal. We may need time and help to understand and process the complex feelings swarming inside us. It’s OK to feel things.
In 2021, let’s talk about mental health. Over the past few months, everyone has seen their life turned upside down to some degree. If this shared experience helped shed light on some taboos, you may not feel like talking to your loved ones. Why? Because it is easier to be vulnerable and open with someone we don’t know. Because that person can be objective. They aren’t influenced by their personal points of view.
Twik and Djab wanted to get people talking. In an effort to play an active role, they decided to join forces and give back to two organizations involved in mental health.
A personalized service that provides young people and parents with the opportunity to contact professional counsellors at any time by telephone, text, chat, or email, in addition to providing them with lots of relevant information via the teljeunes.com website and social media.
In an approach based on the “here and now,” young people are supported in their search for solutions. The professional team helps them find what works for them and what allows them to cope with the ups and downs of adolescence.
Tel-jeunes has now been open for 30 years and is known for its expertise. Their mission is to increase the happiness of Quebec’s youth!
This charitable organization trains young leaders across Canada to advocate for better mental health in their communities.
In collaboration with their knowledgeable leaders, the organization provides information and resources and breaks down barriers in communities, high schools, post-secondary campuses, and anywhere else young people come together. Their mission is to create a positive mental health culture and encourage the next generation to care for one another.
To raise awareness and educate the public, Jack.org has produced a documentary series, Untold, highlighting young people’s experiences. In each video, it presents their different realities and breaks down stigmas.
Our collection was designed to promote and support the mental health cause. With this in mind, each item was made to spread positivity, joy, and self-acceptance through rainbow stripes, smiley faces, daisy checkerboards, and uplifting messages.
Fashion is also a means of communication, affirmation, and belonging. Express yourself fully and freely with your own outfits. Whether you’re feeling happy or down, talk about it!
Feeling good physically and mentally is often underestimated. Bet on yourself, wear what you want, have fun, and support the cause: