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Twinning, the New Fashion Phenomenon

10 Aug 2018

A pretty popular term in today’s fashion world, “twinning” comes from the expression “twin dressing.” Over the years, the idea of two people wearing the same outfit has become a bit of a fashion phenomenon. In fact, it’s grown increasingly popular on social media and blogs, and has been spotted at fashion weeks in major cities. Mothers and daughters, sisters, twins, couples, and especially best friends are among the biggest fans of this fashion trend.

The concept is simple: match each other’s style as much as possible. There are lots of different ways to play with this idea. Your outfits can be the same colour, each piece can be identical from head to toe, or you can work around a specific theme, brand, fabric, or shape. The goal? A fashion win for you and your twin!
There’s no one better to inspire you than the style scene’s major movers and shakers. And you’re in luck, because the fashion world has fallen hard for the twinning trend.

Today’s top designers double their pieces' impact by sending them down the catwalk twice instead of just once!

(from left to right: Tommy Hilfiger, Mosaert by Stromae, Tommy Hilfiger, Comme des Garçons)



When a new trend is hot, you’re sure to spot it on your favourite stars, and as you can see, they always do it right.

(from left to right: Beyonce and her daughter Blue Ivy, Cara Delevingne and St. Vincent, Kanye West and Kim Kardashian, Gigi and Bella Hadid, Kendall and Gigi)



Identical sisters in identical outfits? Yes, please!

(from left to right: Stratis, Olsen, Beckerman, Dadon)



There’s no better time than during Fashion Week to put a new fashion concept on the map.

(Photos by Phil Oh and Christian Vierig)



Why not test out the trend by syncing styles with your significant other? In South Korea, this idea has really caught on with young, cutting-edge couples.

(Photos by Carl David Jones)



You and your bestie—you’re (practically) the same person. You always like the same things, especially when it comes to clothes. Wear them when you’re out together so everyone knows you are soul sisters!

Psst! #Twinningiswinning is a popular hashtag for twinning pics. Go check it out.

Are you ready to try out the trend?

Put together your twinning outfits at Twik